Watch #BeTheChange With Morgan Gould: What Can You Do For SA?


In the midst of turbulent times caused by political and economic inconsistencies, South African Red Cross Society is running a community upliftment campaign programme called #BeTheChange where citizens are reminded of their roles in bringing about the country’s much-needed change.

The campaign, according to the group aims to inspire ordinary South Africans to take initiatives and effect positive change where needed.

This is part of the monthly programmes organized by the South African Red Cross Red Cross Society where the members either spend time with the elderly, paint a pre-school or plant a vegetable garden for an orphanage, while they continue to urge citizens to #BeTheChange and shift their focus to the positive.

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Every month, the society teams up with well-known South Africans who are already making a difference in their communities. The personalities show how they bring positive change to the country by dedicating an hour or more of their time taking part in the #BeTheChange activities at a chosen venue.

Explaining how effective this is, the SA red cross team said this is all geared towards imparting positive change in the chosen community as the group is determined to touch all communities in South Africa, to inspire young citizens on how they can be the change they look forward to.

The #BeTheChange comes at a time the country is battling with employment challenges, coupled with political and economic instability, resulting to people’s earnest hunger for a positive change.

But like many concerned citizens, South Africans are encouraged not to only think more positive, but also to look inward and ask themselves what they can do to fast-track the needed change.

The #BeTheChange brings to mind comments by one of the most loved and highly respected South African citizens, Thuli Madonsela, who, in her Be bold, dream big message, encouraged youths in South Africa to work together to bring about an active change.

Turning things around in South Africa comes down to “active citizens” she said, pointing out that as they take personal responsibility to build the future they want, citizens should ensure that they elect competent and committed leaders to manage public power and resources.

“Being proud of South Africa does not mean ignoring its imperfections. It means realizing that we are all that we are, including our strengths and weaknesses. It is important that we not only judge ourselves by our weaknesses but also by our strengths.”

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She said the desired change South Africans look forward to starts with active citizens who would first lay the building blocks for the country they want and she believes that there are many South Africans who are willing to work towards these changes.