Top 10 South African TV Adverts That Left You With An Indelible Experience


Advertising in South Africa has come a long way and has made an indelible mark on the minds of so many people who sometimes you find yourself smiling when you remember an ad that you really love, and whenever it is aired, you can help but nod and sing along. Some of these ads have entertained us, some have amused us while a whole of others have annoyed us even when we can’t seem to get them out of our heads. Even at times when some of these ads don’t appeal to us, we still can’t help but recognize that they are iconic and worthy of applause. Well over the long history of adverts some have been categorized as the best ads ever because they are more iconic than the others. So, we bring you a list of adverts that had you hooked at the time they were aired and the one that you just won’t mind seeing again.

Best 10 Iconic TV Adverts In South Africa

10. Savannah AD

At number 3 comes the Savannah AD. A funny clip where this guy is sitting at a bar with his savanna drink, the barman is singing some song and playing the guitar with his eyes closed and then his monkey plays around a little, takes this man’s savanna and runs away. So the guy asks the barman: ”Do you know your monkey stole my savanna?” And the barman *thinking it’s a song* replies – ”No, but if u hum it, I’ll sing it!”

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9. Farmer Brown – “They taste so good ‘cos they eat so good”

Sometimes it takes a bad ad to make the right impact. Just because an ad is bad does not mean it is not iconic or it has not achieved what the owner wants it to. Most people never really liked the ad for farmer brown and his chickens but to this day, if you ask someone to name a brand of retail chicken, Farmer Brown is the first name that comes to mind. This man was a visionary, advertising free range before it even became a thing.

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8. Cremora – “It’s not inside it’s on top” 

Bill Flynn is quite the legend! The main reason that this ad makes the list is first because of the way it entered the South African lexicon and then there’s the fact that it really is very funny. It makes you want to taste Cremora.

7. MNET – Animal Ads

This classic will be remembered by most MNET viewers, as it was on some seriously high rotation for many years. The campaign had several incarnations, but this was the first one to hit the screens. It was a toss-up between this one and the singing sheep on top of the mountain, but as Buzz Aldrin will tell you, being first does win you a lot more fans.

6. Toyota Hilux – Help me. Help me. I’m stuck in a hole. I’m a stuck sheep

Okay, there’s something about a talking dog calling the sheep blind and stupid that is so hilarious. This ad made waves and caused a lot of rows for the Hilux.

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