African music is becoming vast, varied and widely celebrated across the world, In recent times, most contemporary genres of African music are built on cross-pollination with popular western music. What we now know today as blues, jazz, salsa, zouk, and rumba were all derived to an extent from musical traditions from Africa, taken to the United States and Europe by African slaves.
Forbes, the popular online publisher in partnership with Channel O, recently released their list of Top 10 Most Bankable African Music Artists as of September 2013. The list which is dominated mostly by Nigerians was determined by several key factors including, but not limited to things like; number of record sales made by the artist, the value of endorsement deals, popularity, show rates, awards, YouTube views, investment and influence. African born Akon who happens to be Senegalese American tops the coveted list. Also on the list are Don Jazzy, Ice Prince, Banky W and P-Square. Here is the list of Top 10 Most Bankable African Music Artists as released by Forbes in partnership with Channel O.
Akon is the CEO of Konvict Music, he opened the doors wide for other African artists with his immense success.
2. Don Jazzy
Don Jazzy is the Producer and CEO Mavin Records, an Influential producer, and he has endorsement deals with MTN, Samsung and Loya Milk. He equally has bigger national and international artists like D’Banj, Kanye West, Beyonce and Jay Z on production credit.
Music Duo Peter and Paul have wowed Nigerians and Africa as a whole since they came into limelight. They have not slowed down a bit and in recognition f their hard work, they were Featured on Forbes Africa twice, sold out concerts and have been presidential guests in at least 5 African countries.
African Music Artist Dbanj better known as Koko master has been a favorite for the ladies worldwide with his specific International music brand, GOD Music deal and Sony Entertainment deal.
Wizkid is a Nigerian Music Artist, an EME artiste, Starboy CEO, has done several other international collaborations and has affiliation with Disturbing London. He is an MTN ambassador and the highest paid Pepsi ambassador in Africa.